A new generation of diagnostics will exist as pure 
software code. How clinical laboratorians, and regulators, will tackle this new 
data stream is an open question.
When the Food and Drug 
Administration (FDA) blessed Apple’s electrocardiogram app on its Apple Watch 
Series 4 in September 2018, it was a big step for a growing area in medicine: 
software as a medical device (SaMD). SaMD is a “product without a body in the 
sense that it is pure software that operates on a platform,” said Bill 
Greenrose, managing director of regulatory and operational risk for 
Deloitte.
The concept itself isn’t totally new. A patient portal could be 
considered an SaMD because it essentially is software running on a platform that 
collects patient data. But when the first portals asked patients to log in to a 
website to fill out their medical history, the possibility of having software do 
things like adjust medication doses based on biofeedback or detect and diagnose 
stroke by analyzing magnetic resonance images, was a far-off dream.
Now, SaMD 
is about to become much more pervasive in the world of medicine, and especially 
diagnostics, as technology moves at rocket speed. SaMD will provide “a lot more 
data because, at the end of the day, that is what this is all about and why 
everybody is getting so excited,” Greenrose said. “The more information 
[diagnostics manufacturers] can collect about actions and activities of 
patients, the better they can help shape the use of those products,” which not 
only will improve patient care, he said, but also make developers more 
profitable because their devices will work better.
Results released in March 
from a study using Apple Watch software is encouraging others to pursue the SaMD 
strategy, but it is not likely to assuage critics of emerging direct-to-consumer 
(DTC) SaMD products. The Apple-sponsored study, launched in November 2017, 
looked at whether the app could identify atrial fibrillation. While 
investigators found that 84% of participants with irregular pulse notifications 
from the app were in atrial fibrillation at the time of the notification, 
false-positives remain a concern for software built into a device used by 
millions of consumers.
AN EVOLVING REGULATORY 
PICTURE
While software already plays a role in medical care, 
it’s usually at the service of hardware doing the work, such as the case of 
insulin pumps that patients program themselves. “Medical devices have had 
software in them probably as long as there have been medical devices,” said 
Aaron L. Josephson, senior director of the government relations consulting 
group, ML Strategies, who also worked at FDA for 10 years, including as a senior 
policy advisor in the Center for Devices and Radiological Health, which 
regulates medical devices. “The challenge is that the software now has become a 
lot more complex and a lot more integrated into healthcare delivery,” he 
said.
Moreover, SaMDs are unlike anything FDA has regulated before. “When you 
evaluate a hardware device, you’re looking at whether it would withstand a 
certain amount of stress and if it meets certain criteria,” Josephson said. 
“With software, you’re looking at a bunch of code. The question is, how does 
looking at that code really tell you if it's safe and effective? The answer is, 
it doesn’t. You have to look at what the output of the software is.”
In 2017, 
FDA introduced a Digital Health Action Plan that included hiring more digital 
staff, releasing new guidance documents, and launching a digital health software 
pre-certification pilot program (Pre-Cert) with Apple, FitBit, Johnson & 
Johnson, PEAR Therapeutics, Phosphorus, Roche, Samsung, Tidepool, and Verily as 
early participants.
The goal of a Pre-Cert program is deciding “if the 
software developer has what they’re calling a culture of quality and 
organizational excellence,” Josephson said. “Are you an organization that values 
quality? Are you an organization that does other things that FDA considers to be 
showing that you’re a good steward of public health in the way that you develop 
your products?” After being pre-certified, a developer will need to have that 
certification renewed after a certain period of time, most likely 2 years, 
Josephson said.
Josephson doesn’t think FDA is getting in the way of 
innovation because of how the agency is working with industry on its pilot 
program. “FDA is kind of admitting [it doesn’t] have the resources [the agency] 
would need to review the skyrocketing volume of software devices,” an important 
first step in finding a new model, he said. “Pre-Cert does allow you to certify 
a developer who can then make countless numbers of SaMD and distribute them 
legally without FDA having to check in on every one of them,” he 
said.
THE DTC DILEMMA
FDA’s eagerness to work with 
industry is not necessarily easing concerns about releasing SaMD data directly 
to patients, especially it’s without parameters to explain that data’s 
limitations. Recently, FDA has been allowing DTC genetic testing to expand, in 
what amounts to a test case for how regulators think companies should handle 
vast amounts of patient data.
A. Cecile J.W. Janssens, PhD, a research 
professor of epidemiology at the Rollins School of Public Health at Emory 
University in Atlanta, has written extensively about DTC testing issues, 
especially surrounding 23andMe, a personal genomics company that sells its 
genetic testing kits online. In 2018, FDA permitted 23andMe to market certain 
genetic health risk tests and required a warning statement that consumers should 
not use these test results to stop or change any medications.
“I’m not 
against direct-to-consumer testing. We live in a free world, so if people want 
to offer that, and other people want to use it, they should be able to do that,” 
said Janssens. “They should present it in such a way that the limitations of 
everything are also clear.” 23andMe tests over 600,000 single nucleotide 
polymorphisms, which might sound impressive, she said, until put into the 
context that “we have about 3 billion letters, and they only do 600,000. It’s 
only really a snapshot.”
If a company puts a warning label next to data it 
shares directly with consumers, saying it shouldn’t be used to make medical 
decisions, will consumers really follow that advice? FDA, Janssens said, is 
“basically saying that all this risk information is OK as long as those tests do 
not diagnose you. They didn’t tell anything about whether the predictive 
algorithms need to be predictive. They don’t regulate any of that, so it’s 
really opened the market to a lot of junk,” Janssens said.
PUSHING 
INTO HIGHER-RISK AREAS
Right now, SaMDs are used more often in 
clinical trials than for routine patient care, and they are mostly a low 
risk—Class I, as FDA calls them—category, said Greenrose. He sees that changing 
in the next 5 years, both as regulatory processes are cemented, and as 
technology continues to develop and move into Class II (moderate-risk) and Class 
III (high-risk) assessments that will “inform the clinician after the fact that 
it made an adjustment,” he said.
Greenrose said that as devices and software 
proliferate, clinical laboratorians should prepare to see data coming in from 
these sources. These data will supplement traditional inputs labs are used to 
and include information such as where a patient was during and right before a 
sample was taken. “We’re almost getting into real-time medicine,” Greenrose 
said. “There’s a lot more information becoming available that can help create a 
better picture of what the test results really mean within the larger context of 
the patient’s condition.”